THE HOLIDAY SEASON IS ALWAYS A TIME FOR COMPANIES TO COME TOGETHER AND CELEBRATE, BUT WITH COVID-19 RESTRICTIONS IN PLACE, MANY HAD TO GET CREATIVE. ROBOT FOOD FACED THIS CHALLENGE AND TURNED TO A VIRTUAL COCKTAIL MASTERCLASS TO BRING THEIR TEAM TOGETHER FOR A MEMORABLE HOLIDAY PARTY.

EACH OF THE 23 PARTICIPANTS RECEIVED A BOX CONTAINING ALL THE INGREDIENTS AND EQUIPMENT NEEDED TO MAKE FOUR COCKTAILS: NEGRONI, BRAMBLE, ESPRESSO MARTINI, AND DAIQUIRI. THE TEAM AT ROBOT FOOD SELECTED THESE COCKTAILS TO REFLECT THEIR COMPANY CULTURE AND BRAND IDENTITY.

THE VIRTUAL COCKTAIL MASTERCLASS WAS HOSTED FROM OUR PROFESSIONAL STUDIO IN LONDON, WHICH PROVIDED THE PERFECT SETTING FOR AN ENGAGING AND INTERACTIVE EXPERIENCE. THE PRODUCTION TEAM ENSURED THAT THE VIRTUAL EVENT HAD HIGH-QUALITY AUDIO, VIDEO, AND LIGHTING FOR AN OUTSTANDING SERVICE. THE EVENT HOST WAS EXPERIENCED IN MIXOLOGY AND PROVIDED A STEP-BY-STEP GUIDE ON HOW TO MAKE THE COCKTAILS.

THE EVENT ALSO INCLUDED A COMPETITION WHERE TOM WAS DECLARED THE BEST COCKTAIL MAKER. THE COMPETITION ADDED AN EXTRA LAYER OF EXCITEMENT AND ENGAGEMENT TO THE VIRTUAL EVENT, AND EVERYONE HAD A GREAT TIME.

OVERALL, THE VIRTUAL COCKTAIL MASTERCLASS WAS A FANTASTIC EXPERIENCE THAT BROUGHT TOGETHER THE TEAM AT ROBOT FOOD FOR A FUN AND INTERACTIVE HOLIDAY PARTY. DESPITE THE RESTRICTIONS CAUSED BY COVID-19, THE TEAM WAS ABLE TO CONNECT AND ENJOY EACH OTHER’S COMPANY WHILE LEARNING NEW MIXOLOGY SKILLS.

THE SUCCESS OF THE VIRTUAL COCKTAIL MASTERCLASS IS A TESTAMENT TO THE EFFECTIVENESS OF VIRTUAL EVENTS IN BRINGING PEOPLE TOGETHER, EVEN DURING CHALLENGING TIMES. WITH THE HELP OF INNOVATIVE EVENT MANAGEMENT AND PRODUCTION COMPANIES LIKE THE ONE THAT ORGANIZED THIS MASTERCLASS, COMPANIES LIKE ROBOT FOOD CAN CONTINUE TO BUILD RELATIONSHIPS AND DRIVE BUSINESS SUCCESS, EVEN IN A VIRTUAL SETTING.